The most complete PR suite

Everything you need for good PR

Good PR is about people, Smart.pr has got you covered for everything else. We offer an up-to-date media & journalist database, an advanced CRM fully tailored to PR, and seamless distribution of your press releases. Smart.pr makes your PR flourish.

 
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The five main features
of our product

 
 

The most accurate journalist and media database

Search our database of over 60.000 journalists

Our tool provides you with a seamlessly integrated journalist database. Smart.pr's team of data researchers keeps the contact details, profiles and categories up to date with great love and care, every single day. Outdated data? Not anymore. Missed out on a new journalist? Not today.

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The smartest address book solution for PR

Get the most out of your network(s)

With Smart.pr you're able to keep all your press relations up to date effortlessly: synchronized lists, clients or projects, notes and correspondence guarantees you and your team are always on the same page. And you know what's really cool? Smart.pr automatically adds the latest publications from journalists to your address book too!

 
 

The all-round email editor

Design press releases like a pro

Do you want to send press releases with eye-catching designs, embedded visual content, the works... or do you just want to send a simple email? Smart.pr's got your back and allows you to format your press releases quickly and intuitively. Last but certainly not least, Smart.pr ensures that your message always arrives safely at its recipients.

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A news search engine made for PR professionals

Find journalists based on what they publish

Our search engine knows the work of over 60,000 journalists, bloggers and influencers. Enter your keywords and the search engine will show you the top writers in your field, all their publications and the media they are writing for. Currently available in The Netherlands and Belgium, with Denmark on its way.

 
 

Telling metrics

Identify your points for optimisation

Smart.pr finds your ambassadors in no time. See who opens your press releases, what links they click on, and what attachments they download. Get better with every campaign.

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Can Smart.pr improve your PR?

Answer a few questions and we’ll instantly tell you.

 
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Our demo video

Smart.pr in 1,5 minutes

questions? We are here for you!

 
 

 “

januarY 2020

We use Smart.pr to target journalists precisely and professionally. It simply gets our news on the radar. And the Smart.pr team offers excellent support at every step of the way.

– Royal Schiphol Group –

 

 

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Do you have any questions about our product?

Hi, my name is Rutger. As part of the management team, I focus on optimising our product continuously. We develop our software in collaboration with our users - they know best about their own needs. You can ask me anything: from details in the design to major development projects. Don’t hold back, happy to chat :)